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How Authentic Donor Connections Are Now More Meaningful Than Ever

I took to sharing our charitable work online through various channels and also wanted to speak with my donors through pre-arranged online coffee dates (thank you Zoom) about what was working and what was not. I wanted to ensure that the communication we were putting out was clear and reached the hearts of our donors. Authentically connecting with my donors has meant everything to me. The fact that these people who have their own daily struggles take the time to talk and share with me is incredible.